EatPastry has been doing vegan cookie dough since 2008, plant-based, non-GMO, and genuinely delicious, stocked everywhere from Target and Whole Foods to Erewhon and Bristol Farms. When they came to me for a redesign, the goal was a Shopify storefront that could keep up with a brand that's been quietly winning over cookie dough skeptics for nearly two decades. Playful and warm with a bold, appetising energy, the site makes it extremely easy to shop the full range, from Scoop & Bake tubs to single-serve cups and their newer Place & Bake line. Beyond the build, the work has extended into ongoing collateral, banner design, product mockups, and more, keeping everything consistently on-brand across every touchpoint.